Coverart for item
The Resource The real mad men : the renegades of Madison Avenue and the golden age of advertising, Andrew Cracknell ; foreword by Sir John Hegarty

The real mad men : the renegades of Madison Avenue and the golden age of advertising, Andrew Cracknell ; foreword by Sir John Hegarty

Label
The real mad men : the renegades of Madison Avenue and the golden age of advertising
Title
The real mad men
Title remainder
the renegades of Madison Avenue and the golden age of advertising
Statement of responsibility
Andrew Cracknell ; foreword by Sir John Hegarty
Creator
Subject
Genre
Language
eng
Summary
Author Andrew Cracknell worked for Creative Revolution, a legendary London advertising agency that forever changed the industry during its 1960s pop culture heyday. This visual history describes how experimental graphics, persuasive pitches, huge personalities, and sharky ambition created iconic ad campaigns of the1950s and 1960s -- Avis, Volvo, Alka Seltzer, and others. While the real-life execs, agents, and clients whose ad-ventures inspired AMC's wildly popular Mad Men series may not have been as perpetually sloshed at the office as the show's characters, they were certainly as colorful. Fans of the show will definitely want to tune in, but so should media history buffs. -- Description by Kimberly Burton
Writing style
http://library.link/vocab/ext/novelist/bookUI
10116060
Cataloging source
OUN
Dewey number
659.1/0973
Illustrations
  • illustrations
  • portraits
Index
index present
Literary form
non fiction
Nature of contents
bibliography
http://library.link/vocab/resourcePreferred
True
Target audience
adult
http://bibfra.me/vocab/lite/titleRemainder
the renegades of Madison Avenue and the golden age of advertising
Label
The real mad men : the renegades of Madison Avenue and the golden age of advertising, Andrew Cracknell ; foreword by Sir John Hegarty
Instantiates
Publication
Bibliography note
Includes bibliographical references (pages 220-221) and index
Carrier category
volume
Carrier category code
nc
Carrier MARC source
rdacarrier
Content category
text
Content type code
txt
Content type MARC source
rdacontent
Control code
19523349
Dimensions
25 cm
Extent
224 pages
Isbn
9780762440900
Isbn Type
(hbk)
Lccn
2011926064
Media category
unmediated
Media MARC source
rdamedia
Media type code
n
Other physical details
illustrations (some color), portraits
System control number
(SKY)sky245586393
Label
The real mad men : the renegades of Madison Avenue and the golden age of advertising, Andrew Cracknell ; foreword by Sir John Hegarty
Publication
Bibliography note
Includes bibliographical references (pages 220-221) and index
Carrier category
volume
Carrier category code
nc
Carrier MARC source
rdacarrier
Content category
text
Content type code
txt
Content type MARC source
rdacontent
Control code
19523349
Dimensions
25 cm
Extent
224 pages
Isbn
9780762440900
Isbn Type
(hbk)
Lccn
2011926064
Media category
unmediated
Media MARC source
rdamedia
Media type code
n
Other physical details
illustrations (some color), portraits
System control number
(SKY)sky245586393

Library Locations

    • Carnegie Public Library of Steuben CountyBorrow it
      322 S. Wayne St., Angola, IN, 46703, US
      41.632754 -84.999358

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